Category Archives: Local and Mobile Marketing

THE AGE: Check in before checkout to save

Traditional retailers hope to turn the tide against online shopping by using geo-location smartphone features to lure consumers back into stores with targeted deals. Facebook users in Australia can now obtain discounts and special deals from stores around the country … Continue reading

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The Mobile Movement

Not sure about giving up chocolate to keep using a mobile phone. Hmmmmm. Actually I don’t think I would give up high heels either. 🙂 The video looks at how consumers used smartphones in their daily live.

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How businesses can use Foursquare

This article appeared on Mashable There are more than 8 million users on Foursquare — up from just 1 million a year ago. This explosive growth means one thing — you might want to get your business on Foursquare. After … Continue reading

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Mobile Marketing is here

Australians used their mobile phones to shop online for about $150 million worth of clothing, books, gifts, tickets and music last year, but many are worried about security, a survey shows. About 68 per cent of Australians surveyed would use … Continue reading

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Google’s Hotpot for Places Arrives on iPhone

Google upgraded the Places experience on iPhone with a native app release Wednesday that includes its new Hotpot recommendation engine. The app is designed to help users discover and rate nearby places. It mirrors the Hotpot functionality in Google Maps … Continue reading

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Have you claimed your Google Places page?

In September 2009 Google created 50 million Places pages around the world to help people make more informed decisions about where to go, from restaurants and hotels to accountants and plumbers. Continue reading

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